New City Announcement: London and Birmingham

[UPDATE 4.25.23]

In preparation for the opening of London and Birmingham, it's key for players to plan their travel routes. Starting on Tuesday, April 25th at 7 AM PT, travel routes to London will open and airfare to London's international terminals will be free until Thursday, April 27 at 7 AM PT. Once players arrive at the London Heathrow International Airport, players should take the train to London, where the Stress Test will take place. To participate in the London Stress Test, players must arrive in London before it starts on Wednesday, April 26th at 9 AM PT. After the Stress Test concludes, players have the option to stay in the center of prime real estate in London or take the London Train to Birmingham, where they can enjoy budget-friendly properties.

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Important Note: All collections relevant to the city opening will be tokenized before the release and will remain unmodified. As cities expand, additional collections will be tokenized in this same process to meet the required collection ranges for each city’s tier. This will be the standard process for all future city collections moving forward.

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London and Birmingham Landmarks

Below are the London and Birmingham landmarks reserved for future distribution. Please keep in mind that landmarks will not be available at launch. Stay tuned for more info on these unique structures.

London Landmarks

Australia House - 71 ALDWYCH
Bank of England - THREADNEEDLE ST
His Majesty's Treasury with Churchill War Rooms - 1 HORSE GUARDS RD
Mansion House - 1 WALBROOK
National Gallery - 2 TRAFALGAR SQ
Number 10 - 10 DOWNING ST
Royal Albert Hall - 2 KENSINGTON GORE
Royal Opera House - 1 BOW ST
Somerset House - 2 STRAND
St Paul’s Cathedral - 1 ST. PAUL'S CHURCHYARD
The Fenchurch Building - 20 FENCHURCH ST
The Gherkin - 30 ST MARY AXE
The Ritz London - 150 PICCADILLY
The Savoy - 96 STRAND
Trafalgar Square - 1 TRAFALGAR SQ
Big Ben and Palace of Westminster - 1 ST MARGARET ST
Buckingham Palace - 1 BUCKINGHAM PALACE RD
Westminster Abbey - 20 DEAN'S YARD

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Birmingham Landmarks

Birmingham Town Hall - 2 VICTORIA SQUARE
Hall of Memory - 1 BROAD ST
St. Philip’s Cathedral - 3 COLMORE ROW
Victoria Law Courts - 1 CORPORATION ST

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*These landmarks are specific to the launch of these two cities. As London and Birmingham expand, additional landmarks will be added acoordingly.*

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Attention Uplanders! Get ready for a double dose of British Charm as London and Birmingham are making their way to Upland!

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These two cities are the beating heart of the United Kingdom, each with its own unique culture and history. As the capital city, London brings its rich history, iconic landmarks, and vibrant culture to Upland. Meanwhile, Birmingham brings its renowned industrial heritage, artistic innovation, and lively music scene, making it a hidden gem that you won’t want to miss.

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If you’re interested in a property in London and Birmingham, make sure to read all the details below to ensure you are fully prepared for the release.

TLDR

London and Birmingham launch simultaneously in Upland on Thursday, April 27 at 9 AM PT
The Terminal Sale registration opens Sunday, April 23 at 8 AM PT
The Terminal Sale starts Monday, April 24 at 9 AM PT
London Stress Test on Wednesday, April 26, 9 AM PT
Free Airfare to London for all international terminals in Upland starts on Tuesday, April 25 at 7 AM PT and ends on Thursday, April 27 at 7 AM PT.
There are future plans to expand neighborhoods and properties in London and Birmingham
Aston Villa Ticket Giveaway

City Release Details

The official city release for both London and Birmingham will launch in Upland on Thursday, April 27 at 9 AM PT. In order to ensure we are fully prepared for the launch we will do a stress test in two London neighborhoods (Harrow Road and Queen’s Park) on Wednesday, April 26 at 9 AM PT. We will also be making airfare free to London for all international terminals in Upland starting on Tuesday, April 25 at 7 AM PT and ending on Thursday, April 27 at 7 AM PT.

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London is home to over nine million people making it the largest city in the United Kingdom. London classifies as a large-sized, high-priced city according to Upland’s city tier system. When London is released, about 20,000 properties in 35 neighborhoods will be available to all players in the initial opening. More parcels will come later as neighborhoods expand post-launch. About 10% of the properties will be FSA for newer players joining Upland.

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To ensure access to affordable property adjacent to London, we’ll be releasing Birmingham; this is a mid-sized and low-priced city. Here we’ll see about 10,000 properties in three neighborhoods will be available to all players. As a Starter City, about 70% of these properties are allocated as FSA. There are plans to expand properties after launch.

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Take a look at our map (below) for a better idea of the London and Birmingham launch. The colored areas in the images represent the areas included in this first property launch.

London Launch Map

For the first property launch in London, we will be opening up two boroughs: Westminster and the City of London. The light blue areas on the map below represent the Westminster borough, while the green areas represent the City of London borough. Additionally, the orange areas indicate the two neighborhoods that will be included in the London stress test.

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Birmingham Launch Map

For the first property launch in Birmingham, we will be opening up three neighborhoods: Ladywood, Newtown, and Soho & Jewellery Quarter. To get a better idea of where the launch neighborhoods are located, please refer to the map below, which highlights them in blue.

City Information: London

Send Fees (Lo/Hi/Default): 25/125/50
City Tier: 1-1-1
Airport: Yes
Train Terminal: Yes
Collection Range: 22-28
Launch properties: ~20,000
Launch Neighborhoods: 35
FSA Allocation: ~10%
Treasure Hunt Tier: 1
Future Expansions: Yes

City Information: Birmingham

Send Fees (Lo/Hi/Default): 5/25/10
City Tier: 3-2-3
Airport: No
Train Terminal: Yes
Collection Range: 8-10
Launch properties: ~10,000
Launch Neighborhoods: 3
FSA Allocation: ~70%
Treasure Hunt Tier: 5
Future Expansions: Yes

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Note: All neighborhoods will be added to the map, but travel will be possible only in the neighborhoods listed above until future expansions unlock additional areas.

London Stress Test Details

Help us prepare for the release of these two cities by participating in the London Stress Test starting on Wednesday, April 26 at 9 AM PT (Harrow Road and Queen’s Park).

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At 9 AM PT, the Stress Test will begin with the unlocking of all properties in the Harrow Road and Queen’s Park Neighborhoods. Players will be encouraged to mint as many properties as possible during the test to create a high volume of activity. The more you mint, the better your chances of winning!
At 9:05 AM PT, Treasures will begin to appear on minted properties throughout the neighborhoods, with Treasures spawning every 5 minutes. While most Treasures will grant enough UPX rewards to cover send fees, each Treasure has a chance to contain 10,000 UPX!
At 9:30 AM PT, the last wave of Treasures will spawn.
‍The Stress Test will end at 9:45 AM PT.

Note: Sends will be dropped during the Stress Test to support the ongoing activity. Also, treasures that spawn during this stress test will NOT be visible using the Treasure Hunting Indicator found on the property details menu.

Stress Test Giveaway

By participating in the London Stress Test, you have the opportunity to win 0.25 Spark! There will be five lucky winners who will receive the Spark reward. Please refer to the section below to learn how you can earn entries into the giveaway.

Earning Giveaway Entries

Earn entries into the London Stress Test giveaway by being active in London during the Stress Test.

Each property minted in the selected neighborhoods earns 5 entries into the giveaway, up to a maximum of 15 entries (3 Mints).
Each Treasure claimed in the selected neighborhoods earns 5 entries into the giveaway, up to a maximum of 15 entries (3 Treasures).
Each Send to a property within the selected neighborhoods earns 1 entry into the giveaway, up to a maximum of 5 entries (5 Sends).
Qualifying actions must occur between 9:00 AM PT and 9:45 AM PT.

Fun Facts About London and Birmingham

The world's first public scientific zoo, the London Zoo, opened in 1828 and is still operational today. It is home to over 19,000 animals and has a collection of over 700 species, making it one of the oldest and most diverse zoos in the world.
London is home to the oldest underground railway network in the world, known as the London Underground or "the Tube." It opened in 1863 and has over 250 miles of track, serving millions of passengers every day.
Birmingham is known as the "City of a Thousand Trades" due to its history of being a major manufacturing and industrial hub during the Industrial Revolution. It played a key role in the development of industries such as metalworking, jewelry, and printing.
Birmingham has more canals than Venice, with over 35 miles of canals running through the city. These canals were once used for the transportation of goods during the industrial era and are now popular for leisure activities such as boating and cycling.

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If you can’t get enough of these two cities, check out our Spotify Playlist below to immerse yourself in the British Groove and keep the party going, mate!

London and Birmingham Terminal Sale

The London Heathrow International Airport (LHR) has routes for 14 airports spread across Upland. In order to get to Birmingham, players will need to take a train from London. So make sure to plan your trip accordingly if you want to make it in time for the city’s release.

Terminal Sale Details

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Registration Start: Sunday, April 23 at 8 AM PT
Registration Close: Monday, April 24 at 8 AM PT
Sale Start: Monday, April 24 at 9 AM PT

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London Heathrow International Airport (LHR) Terminal Quantity: 10
London Heathrow International Airport (LHR) Terminal Price: $1,536
London Heathrow Train Terminal Quantity: 9
London Heathrow Train Terminal Price: $475
London Train Terminal Quantity: 10
London Train Terminal Price: $475
Birmingham Train Terminal Quantity: 9
Birmingham Train Terminal Price: $475

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Note: The registration and sale of terminals will only be available in the web version of Upland’s Store.

London and Birmingham Travel Guide

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Check out our travel routes guide before planning your trip!

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Note: All Travel routes are expected to open after the terminal sale.

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Release Schedule Recap

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There’s a lot going on in London and Birmingham! Stay on track with this schedule shortlist:

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Terminal Sale Registration Opens: Sunday, April 23 at 8 AM PT
Terminal Sale Registration Closes: Monday, April 24 at 8 AM PT
Terminal Sale Starts: Monday, April 24 at 9 AM PT
London Stress Test: Wednesday, April 26 9 AM PT
London and Birmingham Full City launch: Thursday, April 27 at 9 AM PT

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Note: As a reminder, if we see signs that the city release experience is sub-optimal, we will take immediate action and lock any unminted properties. If required, this may be followed by a brief maintenance period.

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Get ready to explore all of London and Birmingham through our city tours, which will be announced soon. We will also reveal Collections in both cities shortly after the initial city release. For all you excited Britons, don't forget to set your future London or Birmingham properties as your Upland home address!

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Aston Villa F.C. Ticket Giveaway for New Users Only

Hey Aston Villa Fans! Starting Thursday, April 20, new users who reside in the United Kingdom will have the chance to win two tickets to an Aston Villa F.C. match. To learn how to participate in the ticket giveaway, please visit www.upland.me/avfc.

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