City-Building Comes to Madrid as Upland Enters Spain: A Land of Passion, Art, and Timeless Wonder

The wait is over, Upland is officially arriving in Spain! On Thursday, October 16th at 9 AM PT, Madrid, the beating heart of the Iberian Peninsula, will make its debut!

As Upland’s first Spanish city, Madrid brings centuries of culture, iconic architecture, and lively neighborhoods into the game. From grand boulevards and royal palaces to hidden alleyways bursting with energy, this is your chance to mint, build, and collect in one of Europe’s most storied capitals.

Whether you’re a seasoned Uplander or just beginning your journey, the Madrid launch offers exclusive pre-sale bundles, unique Block Explorers, and the chance to claim a slice of history. Spain is opening, and Madrid is waiting!

Madrid Property Pre-Sale

Before the city lights up and the streets come alive, Upland is offering an exclusive Madrid Pre-Sale, a limited-time opportunity to secure your stake ahead of the crowd.

These property bundles are carefully curated to deliver exceptional value, featuring handpicked lots in key areas across the city. The pre-sale runs ahead of the official city opening, letting you secure your spot in one of the world’s most vibrant cities before the rush begins. Don’t miss your chance to own a piece of Madrid at unbeatable value!

Registration Start: Tuesday, October 14th, at 9 AM PT
Sale Start: Wednesday, October 15th, at 9 AM PT
City Opening: Thursday, October 16th, at 9 AM PT

Low Price Property

Purchasing this bundle provides you with one low-priced Madrid property, offering a fantastic opportunity to secure your first piece of this legendary city.

Price: 15,000 UPX
Quantity: 1000 Properties

Mid Price Property

Purchasing this bundle provides you with one mid-priced Madrid property, making it an ideal choice for expanding your portfolio in this brand new city.

Price: 25,000 UPX
Quantity: 800 Properties

High Price Property

Purchasing this bundle provides you with one high-priced Madrid property, perfect for those looking to invest in premium locations within the city.

Price: 45,000 UPX
Quantity: 500 Properties

Curated Property Bundle

Purchasing this bundle provides you with two Madrid properties. It’s a unique opportunity to own a piece of this dynamic and competitive city.

Price: 85,000 UPX
Quantity: 300 Bundles

Deluxe Bundle

Arrive in Madrid with style and substance. The Deluxe Bundle is a premium offering that includes two Madrid properties and permanently unlocks the ability to build the exclusive Madrid Tapas Service Structure (Entertainment, 2 Service Units), a lively restaurant where Uppies can gather to relax, dine, and celebrate Spanish culture. Available exclusively in Madrid, this structure captures the city’s elegance and can’t be built anywhere else in Upland.

But that’s not all, the Deluxe Bundle also boosts your chances of securing a Collection property and gives you the opportunity to win one of twohistoric Madrid landmarks!

For passionate collectors, master builders, and lovers of Spanish heritage, this is your chance to own a piece of Upland’s next great city, authentic, flavorful, and unforgettable.

Price: $99
Quantity: 300 Bundles
Landmarks:

• Casa de la Panadería
• Museo del Romanticismo

If any remaining properties are not sold by 6 am PT, Thursday October 16th, they will be taken off sale and included in the regular release.

Block Explorer Sale

To commemorate the opening of Madrid, we’re releasing The Spirit of Spain, a limited collection of Picasso-inspired Block Explorers celebrating the passion, artistry, and legacy of Spain.

Each bundle includes UPX and a commemorative Madrid-themed Block Explorer, a bold, abstract tribute to Spanish culture and creativity.

These exclusive designs don’t just look stunning; they also boost both your All-Time and Seasonal Collector Scores. With the included UPX, you’ll be ready to build, trade, and make your mark when Madrid officially opens.

Registration Start: Monday, October 13th, at 9 AM PT
Sale Start: Tuesday, October 14th, at 9 AM PT

10K UPX + Spirit of Spain

Dive into the Madrid City Opening! Each bundle includes 10,000 UPX plus a random one of 6 Spirit of Spain block explorers.

Price:$10
Qty: 600

Madrid Collector’s Pass Sale

The City Opening Collector’s Pass returns, this time celebrating the vibrant heart of Spain. The Madrid Collector’s Pass captures the city’s timeless spirit, from its grand boulevards and classic plazas to the artistry and architecture that define its skyline.

Holding a pass at the snapshot date will permanently unlock the ability to build the exclusive Madrid Townhouse on any of your properties across Madrid. This isn’t just a collectible, it’s your key to shaping a piece of Madrid’s legacy. This structure can only be built within the city of Madrid.

Beyond its visual appeal, the Madrid Collector’s Pass boosts both your All-Time and Sizzle Season Collector Scores, making it a valuable asset for dedicated collectors and city builders alike.

What You Get with a Madrid Collector’s Pass:

• 15% chance to reserve a Collection property
• Tradable pass that adds to your Collector Score
• Permanent unlock for a unique Madrid structure, the Madrid Townhouse

Registration Start: Monday, October 13th, at 9 AM PT
Sale Start: Tuesday, October 14th, at 9 AM PT
Price: $5
Quantity: 1,000 Passes
Snapshot Date: Friday, October 17th, at 9 AM PT
Mint Period: October 17th — October 20th, ending at 9 AM PT

Players who hold the pass on the snapshot date will receive a specific Madrid property address to mint, along with the ability to build their unique Madrid structure. You’ll need to travel to Madrid to mint your property before the window closes, any unminted properties will be released for public minting after the deadline.

Madrid Terminal Sale

Don’t miss your chance to own a piece of Spain’s capital with the Madrid Terminal Sale!

Madrid will feature ten international airport terminals, connecting this world-class city to Upland’s growing global network.

All UPX proceeds from travel via Madrid terminals will be evenly split among terminal owners, ensuring you benefit from the UPX earned during the city’s grand opening and beyond.

International Airport Terminal Price: $1,536 (Web only)
Registration Start: Tuesday, October 14th at 9 AM PT
Sale Start: Wednesday, October 15th at 9 AM PT
Own a terminal and become part of Madrid’s gateway to the world!

Collections Reveal

Madrid’s opening will follow the familiar collection reveal format from past city launches, keeping the excitement alive week after week.

Collections will remain a mystery until they are fully minted out. Each Thursday, we’ll announce the newly completed collections from the previous week, with the first reveal on Thursday, October 23rd.

This rolling reveal will continue through the end of the Harvest 2025 Season. Then, on Thursday, November 13th, any collections that are still incomplete will be announced, locked, repriced, and reopened for public minting.

Mint Masters Badges

Mint Masters Badges will be active for this release, giving players the chance to earn recognition for their minting achievements in Madrid. With new properties, competitive opportunities, and plenty of ground to cover, it’s your moment to claim a badge and show off your minting skills.

Good luck, and may the best mints win!

Madrid Details

Rich in history and alive with modern energy, Madrid offers layers of culture waiting to be explored:

% of City Opened: ~16%
Official Send Fees: (Lo/Hi/Default): 15/75/30
Collections: 13
Neighborhoods: 27

• ACACIAS
• ADELFAS
• ARGUELLES
• ATOCHA
• CHOPERA
• CONCEPCION
• CORTES
• DELICIAS
• EMBAJADORES
• ESTRELLA
• FUENTE DEL BERRO
• GOYA
• GUINDALERA
• IBIZA
• IMPERIAL
• JERONIMOS
• JUSTICIA
• LEGAZPI
• LISTA
• NINO JESUS
• PACIFICO
• PALACIO
• PALOS DE MOGUER
• QUINTANA
• RECOLETOS
• SOL
• UNIVERSIDAD

Total Properties: ~20,050
% of FSA Properties: 13%
Future Expansions: Yes
Official Treasure Hunt Tier: Tier 1
Current Treasure Hunt Tier: Tier 3
Average Property Price: 53,545 UPX
Minimum Price: 2,052 UPX
Maximum Price: 5,616,800 UPX
Landmarks:

• Museo Nacional del Prado
• Museo Nacional Centro de Arte Reina Sofía
• Royal Palace of Madrid
• Biblioteca Nacional de España
• Real Casa de Correos
• Casa de la Panadería
• Museo del Ferrocarril de Madrid
• Teatro Real
• Bernabéu
• Movistar Arena Madrid
• Royal Observatory of Madrid
• Royal Basilica of Saint Francis the Great
• Congreso de los Diputados
• Centro de Cultura Contemporánea Conde Duque
• Torres de Colón
• Museo del Romanticismo
• Cuatro Torres Business Area
• Iglesia de San Jerónimo el Real
• Puerta de Alcalá
• Catedral de la Almudena

Map

Your Spanish Adventure Begins

This is more than a city launch, it’s Upland’s journey into Spain. Claim your place in the heart of Madrid, usher in new neighbors, and build with style among its plazas and palaces. See you in Madrid, ¡vamos a Upland!